Little Ridge Base
The tools your business runs on, all in one place.
Manage leads, conversations, bookings, follow ups, payments and customer relationships without stitching together a pile of separate systems.
Coming soonLead arrives
Form, chat or message
Conversation starts
All in one inbox
Appointment booked
From your calendar
Follow up runs
Without a reminder
Sale made
Invoice and payment
Review requested
While they're happy
One place. Fewer gaps.
What's inside
A lot of useful tools. One place to find them.
Base covers the jobs that often end up spread across a CRM, an inbox, a booking system, a website builder and several automation tools.
CRM and contact records
Keep contact details, notes, messages, appointments, opportunities and activity together, so everyone can see what has happened and what needs to happen next.
Sales pipelines
See every enquiry and opportunity clearly, move work through each stage and spot the leads that need attention.
Email, SMS and WhatsApp
Send individual messages, broadcasts and automated follow ups through the channels your customers actually use.
One conversation inbox
Bring messages from SMS, email, WhatsApp, live chat and social channels into one manageable view.
Calendars and bookings
Let people book available times, collect details, take payment where needed and reduce missed appointments with reminders.
Workflows and automation
Automatically follow up enquiries, confirm bookings, move opportunities, assign tasks and keep routine work moving.
Websites and landing pages
Build pages, funnels, forms, surveys and quizzes that capture enquiries and pass them straight into Base.
Invoices and payments
Create estimates, proposals and invoices, collect payments and keep the sales journey connected from first enquiry to paid customer.
Reviews and reputation
Ask happy customers for reviews, respond more quickly and show your best feedback on your website.
Social media planning
Plan, create and publish content across your social channels without jumping between separate scheduling tools.
Courses and communities
Create paid or free courses, memberships and customer communities, with access managed from the same platform.
AI assistance
Use AI to help handle conversations, create content, respond to reviews and support repetitive parts of the customer journey.
Why Base
The problem isn't usually a missing tool. It's the gaps between them.
Without Base
Contact details in one system and messages in another
With Base
The record and the conversation stay together
Without Base
Enquiries depend on someone remembering to follow up
With Base
Workflows keep the next step moving
Without Base
Bookings, reminders and payments need separate tools
With Base
The journey works from one connected account
Without Base
Reports need exporting and piecing together
With Base
The important activity is visible in one place
Without Base
Several subscriptions, logins and support contacts
With Base
One platform and Little Ridge to ask for help
Follow up
Set it up once, then let Base keep things moving.
A new enquiry shouldn't go quiet just because everyone is busy. Base can respond, organise the record and make sure the next step happens.
New enquiry received
Trigger
Contact record created
Details saved
Reply sent
Straight away
Booking link offered
Your real availability
Appointment booked?
Condition
Confirmation and reminders sent
Fewer no shows
Opportunity moved in the pipeline
Stage updated
Helpful follow up sent later
A nudge, not a nag
Team can see exactly what happened
One shared history
From first click to repeat customer
Base supports the whole customer journey.
Find
Capture leads through websites, landing pages, forms, surveys, quizzes, adverts, live chat, QR codes and inbound messages.
Follow up
Use email, SMS, WhatsApp, calls, voicemail, automated workflows, appointment reminders and organised conversation histories.
Sell
Manage opportunities, proposals, estimates, invoices, payment links, order forms, subscriptions, upsells and paid appointments.
Deliver
Run calendars, courses, memberships, communities, customer communications and internal tasks from the same account.
Keep
Request reviews, manage referrals, run loyalty activity, send newsletters and bring previous customers back with timely campaigns.
Little Ridge throughout
A powerful platform, without being left to figure it out alone.
Base is provided under the Little Ridge name, with a familiar place to log in and Little Ridge support when you need a hand.
We can help shape the account around the way your business actually works, rather than handing you a blank system and wishing you luck.
What you get
- ·A Little Ridge branded platform
- ·One account for your core sales and marketing tools
- ·Help getting the foundations in place
- ·Support from people who understand the system
- ·Room to add more as your needs grow
Plays nicely with
It can work alongside the tools you need to keep.
Base can connect with a wide range of business tools, so moving to one platform doesn't have to mean changing everything at once.
Built for real businesses
Useful whether you're starting with a spreadsheet or replacing a cupboard full of software.
Service businesses
Handle enquiries, quotes, bookings, reminders, payments and reviews.
Consultants and professionals
Manage contacts, appointments, proposals, follow ups and ongoing client communication.
Growing teams
Give everyone a clearer view of leads, customers and the work that needs attention.
Agencies
Run the platform under your own setup and manage client activity from one place.
A useful bit of honesty
Base does a lot. That doesn't mean every business needs every part of it.
We start with the things that will make a genuine difference, then add more when there is a reason to. You won't need to switch everything on during your first afternoon.
Want a better base for the way your business works?
Tell us what you're using now, what keeps falling through the gaps and what you would like to make easier. We'll let you know whether Base is a sensible fit.
Little Ridge Base is built using technology provided by HighLevel.